Measuring The Impact Of Strategic Planning On Organizational Performance Using The Pls Approach

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Naoual Oumakhlouf Hamid Kherbachi

Résumé

The purpose of this paper is to contribute to the debate on the impact of strategic planning on organizational performance of the companies by presenting a theoretical model that highlights this relationship. We conducted a survey of 46 industrial companies from different sectors to assess this impact. The results of structural equation modeling using the PLS approach show that a few dimensions of strategic planning positively affect only a certain number of financial and non-financial indicators of organizational performance

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